Disciplines
Brand Identity
Logo Design
Creative Direction
This project focused on creating a brand identity for a company specialising in clock design and watchmaking guided by a minimal and stylistic approach. The aim was to reflect the precision, craftsmanship and quiet confidence behind their work.
Approach
The identity was built around simplicity and restraint, allowing the product to speak for itself. Every element was carefully considered from typography and spacing to tone and visual balance mirroring the brand’s dedication to detail and timeless design.
Outcome
The resulting identity feels refined and purposeful, supporting the brand’s positioning within a considered design-led market. It provides a cohesive visual language that complements their clocks and watches while allowing room for the brand to evolve over time.
Disciplines
Brand Identity
Logo Design
Creative Direction
This project focused on creating a brand identity for a company specialising in clock design and watchmaking guided by a minimal and stylistic approach. The aim was to reflect the precision, craftsmanship and quiet confidence behind their work.
Approach
The identity was built around simplicity and restraint, allowing the product to speak for itself. Every element was carefully considered from typography and spacing to tone and visual balance mirroring the brand’s dedication to detail and timeless design.
Outcome
The resulting identity feels refined and purposeful, supporting the brand’s positioning within a considered design-led market. It provides a cohesive visual language that complements their clocks and watches while allowing room for the brand to evolve over time.
